Remember, those performing an online search for you – employers, colleges and scholarship providers – aren’t on a mission to find dirt, gossip or disqualifications. Most likely, they are simply just trying to learn more about you as a candidate. That’s why it’s important to try to be equally aware of what you do include within your social media presence, just as much as what you do not want associated with you. Is social media working for or against you? It’s time to make your social network work for you!